Provocative Neroli gives your laundry a distinctive, clean and unexpectedly addictive fragrance that feels elegant, confident and slightly provocative. The intense fragrance of bitter orange blossoms is softened by the sweet, juicy undertone of golden pear. This contrast creates its signature paradox – cleanliness and freshness meet sensual sweetness in a modern, sophisticated and unforgettable fragrance. It is different, distinctive and intentionally a little mysterious – which is exactly why it can capture your attention from the very first scent.
Contains 100% natural argan oil for extra care and fibre protection. Used instead of fabric softener.
Provocative Neroli is ideal for those who want more than simply great-smelling laundry – a fragrance with its own character: clean, luxurious and with a subtly provocative signature.
PROVOCATIVE NEROLI Fragrance Composition
Provocative Neroli is a fragrance built around a paradox. The radiant purity of neroli meets the juicy sweetness of ripe pear and a warm, sensual depth. The result is not a classic fresh clean scent, but a sophisticated fragrance contrast – elegant, distinctive and intentionally a little provocative.
The composition opens with golden pear, mandarin and bergamot. Pear adds a juicy, subtly sweet note that immediately contrasts with intense neroli – the essence of bitter orange blossoms. Its clean, citrusy-green and naturally slightly bitter character forms the dominant face of the fragrance. Together with orange blossom and sambac jasmine, it creates a radiant, elegant heart with a distinctive perfume signature.
Gradually, the fresh cleanliness develops into a warmer and more sensual character. Amber, white musk and benzoin add depth, softness and a long-lasting trail, while a delicate touch of bourbon vanilla simply rounds out the sweeter undertone without turning the fragrance gourmand.
Provocative Neroli thrives on contrasts – clean, but not innocent. Fresh, but not light. Sweet, yet with a distinctive bitter edge. Elegant, yet provocative. A fragrance that does not reveal everything at first glance and precisely because of that stays in your memory.
Fragrance pyramid:
Top notes: golden pear, mandarin, bergamot
Heart notes: neroli, orange blossom, sambac jasmine
Base notes: amber, white musk, benzoin, a delicate touch of bourbon vanilla
Just a few drops will provide a long-lasting and intense fragrance for your laundry.
- Suitable for all types of textiles
- Helps prevent textiles from drying out and wearing out
- Precise, contactless dosing
- 500 ml is enough for 100 washes
Laundry oil = a modern alternative to fabric softener
Laundry oil (or laundry perfume) was developed as a modern alternative to fabric softener. It is added to the fabric softener compartment before washing together with the laundry detergent. It can soften laundry and give it an intense fragrance. As a bonus, while the laundry is drying, your entire home will also be beautifully scented.
Unlike conventional fabric softeners, laundry oils have no negative impact on the properties of your laundry – they preserve the absorbency of towels, allow sweat to be transported away from functional clothing and do not irritate the skin,…
Bonus tip: For long-lasting freshness, we recommend adding a few drops of AlfaPureo laundry oil directly onto dryer balls. Your laundry will smell wonderful!
Luxury fragrance compositions
Add a touch of luxury to your laundry with our 100% concentrated AlfaPureo laundry perfumes. All fragrances are inspired by world-famous perfumes and are made from so-called “fine fragrances” – fragrance compositions used in the production of body perfumes. This makes them gentle on the skin, while their fragrance is activated as you wear the laundry.
Argan oil
This exclusive product contains a higher concentration of argan oil, known for its protective and nourishing properties. Rich in vitamin E and essential fatty acids, argan oil penetrates the structure of textile fibres, where it creates a delicate protective film that protects fabrics from drying out and wearing. This film is particularly beneficial for natural materials such as cotton, linen and silk, but it is equally effective on synthetic fabrics, where it reduces static electricity.
Clothing treated with argan oil remains softer, is less prone to creasing and stays in top condition for longer. Regular use of Pure Argan oil extends the life of your garments and keeps them smelling fresh for longer. This luxurious oil is suitable for all types of textiles and can also be used in a tumble dryer.
Benefits:
- Argan oil for extra fibre care and protection
- Helps prevent textiles from drying out and wearing
- Reduces static electricity
- Fragrant laundry for weeks
- Suitable for tumble dryers
- Used instead of fabric softener
Suitable for tumble dryers
A special feature of AlfaPureo laundry perfumes is that they are suitable for all types of fabrics. They are even suitable for microfibre fabrics and functional clothing because they contain no conditioners. They can therefore also be used in a tumble dryer without clogging the filters or damaging the dryer.
The fragrance is activated when it comes into contact with moisture
As laundry oil is not water-soluble, the fragrance is not washed away and is reactivated every time it comes into contact with moisture, making it ideal for sportswear.
The fragrance in our laundry oils binds to the fabric fibres and, thanks to its special active formula, ensures that your clothes remain fragrant for several weeks. The formula is made from 100% concentrated perfume, providing greater intensity compared to other laundry perfumes.
Precise dosing that helps you save
Thanks to the convenient dosing pump, you can precisely adjust the fragrance intensity – 2 pumps provide a low fragrance intensity, 4 pumps provide a medium intensity (also the recommended level), and 6 pumps provide a high fragrance intensity. The dosage is calculated for 5 kg of laundry.
You can also be sure that the laundry oil will last for exactly the number of washes stated in the instructions. For example, a 100 ml bottle lasts for at least 20 washes, while 200 ml lasts for 40 washes. Compared with other laundry oils, this is a more economical and cost-effective solution.
Environmental benefits
Compared with fabric softeners, laundry perfumes, or laundry oils, are also more environmentally friendly. Because they are highly concentrated, they require a much smaller plastic package. AlfaPureo laundry oils are made from 100% recyclable PET material.
No leaking caps
The dosing pump ensures contactless dosing. You can forget about leaking caps, messy fingers or greasy shelves.
Dosage:
- low intensity = press the pump 2 times (2.5 ml)
- medium (and recommended) intensity = press the pump 4 times (5 ml)
- high fragrance intensity = press the pump 6 times (7.5 ml)
Calculated for 5 kg of laundry. You can adjust the intensity according to the size of the drum.
Why is this important?
Laundry perfumes contain high concentrations of aromatic essential oils. As these are volatile organic compounds, they can act as solvents for varnishes, coatings and certain polymers, which may lead to softening, structural damage or discolouration.
Why laundry oil?
- Softens textiles
- Gentle on the washing machine and tumble dryer
- Does not leave a sticky coating like fabric softener
